Fundamentals of Digital Marketing
Module 1 • 10 Questions
Question 1 of 10
0 of 10 answered
A salesperson at a dealership is focused on meeting their monthly quota and moving cars off the lot. A marketing executive, however, is researching what features family car buyers prioritize in 2024. This difference illustrates that:
A
Selling focuses on the needs of the seller, while Marketing focuses on the needs of the buyer.
B
Selling is a long-term strategy, whereas Marketing is a short-term tactic.
C
Marketing is only applicable to digital products, while selling is for physical goods.
D
There is no functional difference between selling and marketing in modern business.